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Topic 18 of 42: Viridian List

Fri, Oct 23, 1998 (08:56) | Paul Terry Walhus (terry)

Bruce Sterling Establishes "Viridian List"

If you watch the news, you may have noticed that we Texans
have had a summer of unprecedent heat and drought,
followed by an autumn of unprecedented floods. I have
therefore started a new, second mailing list, which will
center around 21st century Green design issues. The new
"Viridian Mailing List" seeks a historical understanding
of technology, society, and their future trends, centering
around the Greenhouse Effect. Unlike Dead Media, which
has been very calm and scholarly, this Viridian list will
probably be rather strident and opinionated. If you
would like to join the Viridian List, send me email. I
will send you the 6,633-word text of my recent San
Francisco lecture, in which I vent some of my strong
feelings on this subject.

Bruce Sterling (bruces@well.com)

136 responses total.

 Topic 18 of 42 [cultures]: Viridian List
 Response 1 of 136: Paul Terry Walhus (terry) * Thu, Oct 29, 1998 (07:48) * 26 lines 
 
Earlier this month, science fiction author Bruce Sterling announced the
creation of Viridian, a new technocultural art movement. Sterling's goal?
Nothing less than saving the world from environmental Armageddon.

Sterling says he won't actually launch Viridian until Jan. 3, 2000. The
new millennium, he believes, will be eagerly receptive to new ideas. (Why
Jan. 3? Well, on Jan. 1, everyone will be hung over, and on Jan. 2,
nobody's computer will work.) In the meantime, Sterling is working out the
basic principles of the movement, and has set up a moderated mailing list
for the "Viridian Greens" to hash out the details.

What's it all about? Greenhouse warming, says Sterling, is undeniable to
all save fools and fat cats, but previous "green" environmental attempts
to change the world have failed. Sterling's answer is to concoct a new
esthetic -- one that values healthy design, eschews 20th century-style
waste and flourishes through distributed, collective, networked
development.

Sterling has dubbed himself the movement's "mad Pope-Emperor." The whole
scheme sounds suspiciously similar to the plot of a Sterling novel -- but
like Sterling's works, it's audacious, funny and eloquent. Interested
mailing list subscribers can e-mail the man himself, at bruces@well.com.
-- Andrew Leonard
SALON | Oct. 27, 1998




 Topic 18 of 42 [cultures]: Viridian List
 Response 2 of 136: Paul Terry Walhus (terry) * Thu, Oct 29, 1998 (08:05) * 327 lines 
 

From bruces@well.com Mon Oct 26 12:42:15 1998
Date: Mon, 26 Oct 1998 12:42:15 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00005
X-UIDL: 1e200ae03c3852d34df65709e47a5514

Key concepts: Viridian aesthetic; distributed networks;
mobiles; Alexander Calder (1898-1976)

Attention Conservation Notice: This is art criticism.
There are over 900 words of it.

Sources: an original composition

Links: www.sfmoma.org/EXHIB/calder.index.html
www.nga.gov/exhibitions/caldwel.htm

There are two approaches to the problem of establishing a
Viridian aesthetic: the top-down approach, and the
bottom-up. The top-down method consists of issuing
historical analogies, broad statements of principle,
sweeping aphorisms, and so forth, and trawling these
verbal devices over the landscape in the hope that they
will net something useful.

The bottom-up approach relies on assembling specific
examples, whose aggregate might suggest an emergent
future sensibility.

Since we Viridians have an expiration date looming, we
will try both approaches at once. Our first candidate for
specific analysis, the first tree in our Viridian forest
as it were, is the "mobile," invented by twentieth-
century artist Alexander Calder.

Following our "underside-first" principle, we will
start by listing the aspects of Calder's mobiles which
are NOT of a Viridian sensibility. Only then will we
relate the aspects which seem to have promise for the
early 21st century.

NON-VIRIDIAN ASPECTS OF CALDER'S MOBILES

Alexander Calder is by no means a contemporary artist. He
was born a full one hundred years ago and died in the
1970s.

Mobiles have two basic elements: colored cut-out shapes,
and the jointed network of stiff wires that attach them.
Calder's shapes are flat and metallic, and generally
painted in Mondrian-like, industrial, primary colors.

Calder sometimes employed gimmicky, dated shapes
reminiscent of bad Space Age coffee-tables.

Calder sometimes attached mobile elements to
representational objects, such as wire-framed fish and
performing seals. Compared to the eerie majesty of the
best abstract mobiles, this overly cute, toylike practice
gives one a cloying sensation.

Desktop and floor-mounted "stabiles" are much less
visually effective than air-swarming, ceiling-hung
mobiles. Unless that is, the stabiles are built on a
monumental scale, so that they can loom astoundingly
over the viewer.

The movements of mobiles are determined by laws of gravity
and local air currents, rather than some more
sophisticated interchange among the moving elements.

As art objects, mobiles are somewhat difficult to assess,
because they are both sculpture and performance. They
present different visual experiences under different
environmental circumstances.

VIRIDIAN ASPECTS OF CALDER MOBILES

They were invented and built by a world-class avant-garde
artist with a degree in mechanical engineering.

Calder mobiles are strongly biomorphic in both shape and
motion.

They are thriftily built of cheap, recycled materials.

Mobiles move silently and tirelessly through the use of
ambient, renewable energy.

Mobiles are sensitive indicators of local environmental
conditions.

Mobiles scale up well, although the truly colossal mobiles
require some modest aid from electric motors.

The term "mobile" was coined by Marcel Duchamp, a rather
sphinxlike, timeless figure.

Thanks to Calder's iterative balancing technique, a
mobile's simple network contains a great deal of subtle
embedded judgement. Thanks to this, the movement of a
mobile is not mechanically repetitive, but pleasantly
lifelike and unpredictable.

Calder mobiles are distributed, collaborative networks in
action.

Although mobiles can be quite large in volume, even
monumental, they are very sparing in their use of
materials. They are dependent on open space, voids, and
transparency; less mass, more data.

Mobiles have a life-affirming sense of humor. It's hard
to imagine a grim, fanatical mobile.

CONCLUSION.

There has been little formal innovation in Calder mobiles
in recent decades. They remain well-known as one of the
few art forms invented by an American artist (though he
had to go to Paris to do it). Mobiles have always enjoyed
a cult following, but in terms of technique they have
become a Modernist backwater.

However, there exists the possibility of profound
advancement in the design and construction of mobiles.

Calder himself built his mobiles with string and
tinsnips, snipping a bit here and there and shortening
the wire until he felt he had the balance right. It would
not seem difficult to automate this hands-on process
through computer-based balancing algorithms. This offers
the attractive prospect of monumental CAD-CAM mobiles
containing hundreds or thousands of perfectly balanced,
interacting elements.

Mobiles could become vastly more sensitive and
responsive if they abandoned the wire and sheet-iron of
the 1930s. Thermosensitive wire and polymer might change
color and movement with temperature. Humidity-sensitive
plastics might be useful. Ultralight mobiles of foam and
cellulose might be colorful and sturdy, yet almost float
in air.

In near-term cultural conditions, mobiles could
profoundly change their meaning. Our society is obsessed
with networks and their internal balances and struggles,
while Calder's era was analog, mechanical and pre-
cybernetic. Mobiles make far more sense today than they
did in the 1930s. The "network aesthetic" of mobiles
suggests a Viridian equivalent for the Modernist "machine
aesthetic."

A Viridian mobile made of silicon circuit-plates and
data wiring would be an objective-correlative for the Net.
Such a device could be built to any scale, and could
display any number of sophisticated responses to various
aspects of its environment == it might, for instance,
move in response to passing network traffic, rather than
air currents. A 21st-century silicon mobile might compute
its own changing internal states of balance while
simultaneously absorbing and deploying solar power. There
are a host of possibilities here, for this art-device
would have all the protean capacities of a digital
network.

Such a mobile could be programmed to behave in
sophisticated, unprecedented ways, simply impossible
during the twentieth century. Calder's mobile would
no longer be a Modernist art object, but rather a new
medium.

Bruce Sterling (bruces@well.com)


Topic 189 [mirrorshades]: Viridian List Archive
#12 of 12: Bruce Sterling (bruces) Wed Oct 28 '98 (15:08) 144 lines


From bruces@well.com Wed Oct 28 16:57:42 1998
Date: Wed, 28 Oct 1998 16:57:42 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00006
X-UIDL: 24772537af0b8584ee996a5b914f04b2

Key concepts: Floods; unnatural disasters; safety
checklists; recovery procedures; literary criticism

Attention Conservation Notice: Grimly accurate; contains
tedious, gritty minutiae about one of life's worst
experiences; comes in two parts

Source: University of Minnesota Extension Service Home
Page

Links:
http://www.extension.umn.edu/Documents/K/A/afterflood.html


The University of Minnesota's Extension Service has been
kind enough to publish a very extensive web document about
the situation one faces after a flood.

Global warming does not mean merely that the globe
gets warmer. Climatic patterns also become more erratic.
This means anomalous rainfall and more floods. This
summer there was an area the size of Europe underwater in
Asia. As I type this, a Category 5 hurricane, the fourth-
largest every recorded, approaches much-suffering Mexico,
bearing storm surge and flood. My own home town was
copiously flooded just last week.

Floods are one of the consequences of global warming
that are most likely to directly affect your home, your
business, your possessions, your loved ones, your city,
your nation, your economy. Those of you who have never
experienced or seen a flood are increasingly likely to do
so.

Floods are very exciting to watch (which is why young
children often die in them). They are also very
disorienting (which is why old people often die in them).
People who safely resist the exhilirating drama of a flood
will survive, to find themselves dealing with its many
tedious and dispiriting consequences.

This is where the Viridian sensibility comes in.
We're not particularly interested in the brief spectacular
period of the flood proper. But we're very interested in
what a 21st century society will feel like, and act like,
as it experiences repeated, widespread episodes of "flood
recovery."

The Minnesota "After the Flood" document suggests
useful tool kits, and gives all manner of handy hints on
drying, ventilation, personal safety, insurance
documentation, home repair -- everything from mildewed
wallpaper to portable toilets: 10,253 words. I will
briefly excerpt this document in two Viridian Notes, and
subject it to literary criticism. My comments are in
triple parentheses.

(((The opening table of contents conveys the long-
lingering aroma of the flood-recovery experience.)))

After the Flood

Safety Rules and Recovery Procedures After a Natural
Disaster

Restoring Electrical Service After a Flood (((The
very first order of business is to renew CO2
consumption.)))

Disposing of Sewage and Garbage (((Floods are
unexcelled at transforming your possessions into "sewage"
and "garbage." That which does not wash away is often
ruined.)))

Priorities for Clean-Up and Repair (((Flood recovery
is a very big job. It is a major life trial. Make a list
first. Make *several* lists.)))

Supplies and Equipment for Home Clean-Up (((We learn
that these are rubber gloves, boots, buckets, crowbars,
hammers, screwdrivers, sponges, scrub brushes, garbage
bags, brooms, shovels, hoes, wheelbarrows, washtubs == and
so on.)))

Cleaners and Disinfectants (((In traditional
societies, floods were commonly followed by plagues.
This time-honored principle will still hold true in global
areas short of cheap disinfectant.)))

Mildew-Removing Procedures (((Various damp-happy
microorganisms will attack both your health and your
possessions.)))

Checking Damaged Buildings (((You might wade free of
rising water, but having a flood-wrecked house fall on you
is quite a different matter. Electrocutions and gas
explosions are also lively possibilities.)))

Cleaning and Repairing Flooded Basements

Finding and Repairing Leaks in Roofs

Getting Rid of Flood Odor (((Lingering stenches are
the very signature of the Greenhouse Effect.)))

Opening Flooded Windows

Replacing Broken Window Panes

Cleaning Flooded Floors And Woodwork

Treating Warped And De-Laminated Floors

Drying Walls

Cleaning Interior Walls

Repairing Exterior Siding

Patching Plaster

Installing Wallboard

Installing Paneling

Wallpapering

(((You can struggle free of destitution and chaos in a
matter of days -- but those last eleven items show that
it's a long, long march back to conventional, G-7 style
domestic reality.)))

Bruce Sterling (bruces@well.com)))




 Topic 18 of 42 [cultures]: Viridian List
 Response 3 of 136: Paul Terry Walhus (terry) * Mon, Nov  2, 1998 (09:10) * 162 lines 
 


From bruces@well.com Fri Oct 30 13:29:22 1998
Date: Fri, 30 Oct 1998 13:29:22 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00007
X-UIDL: 8bce68de3a736cc31614e2890cb127ed

Key concepts: Floods; unnatural disasters; safety
checklists; recovery procedures; literary criticism

Attention Conservation Notice: A continuation of Note
00006; grimly accurate; bureaucratically thorough;
contains tedious, gritty minutiae about one of life's
worst experiences

Sources: University of Minnesota Extension Service Home
Page

Links:
http://www.extension.umn.edu/Documents/K/A/afterflood.html

(((My comments are in triple parentheses == bruces)))

Safety Rules and Recovery Procedures After a Natural
Disaster

1. See that your family is safe from flood crests, fire,
or falling buildings.

2. Cooperate fully with local authorities, rescue squads,
and local Red Cross chapters.

3. Help locate shelter, food, clothing, transportation,
medical supplies, and medical help for victims.

4. Obey health regulations for personal and community
protection against disease epidemics. Report any
violations.

(((The problem of looters rarely receives mention, even though
looters are omnipresent in post-disaster situations. (The most
eager and immediate looters are children.) It is simply
*assumed* that all citizens are cooperative, fully socialized,
responsible Samaritans. Until #4 that is, when they are suddenly
urged to become vigilant informants against health violators.
Such is life when authority breaks down == full of upbeat
pretense.)))

5. If premises have been flooded, flush plumbing fixtures
with buckets of water to be sure they are open. Have
health authorities inspect sanitary disposal systems.
Water may have backed up into the septic tank, which in
turn backs up into the plumbing system. This could be a
health hazard.

(((The gush of one's own sewage is one of many small humiliations;
but fail to deal with this, and you risk dysentery or worse.)))

6. Do not use water from private supply until health
authorities have tested it. Boil drinking water 10 minutes
or chlorinate by adding 1 teaspoon chlorine bleach per
gallon of water.

7. Do not use food that has come in to contact with flood
waters. Some foods can be salvaged if properly packaged.
Consult local health officials if in doubt.

(((Good advice. Now imagine yourself in a situation
where these "health authorities" and "local health
officials" are corrupt, absent, drowned, or simply
nonexistent. Though CO2 is mostly an industrial G7
emanation, the effects are worst in areas where the world
remains most nearly natural.)))

8. Sanitize dishes, cooking utensils, and food
preparation areas before using them. (((A Belle
Epoque sees no difficulty in *finding* food after
a disaster.)))

9. When entering damaged buildings, use flashlights only,
not matches, torches, or any open flame. Watch for nails,
splinters, holes in walls or floors, wet or falling
plaster, undermined foundations, and gas leaks.

10. Do not use electrical system until it has been checked
by an electrician. (((Presumably electricians are thick
on the ground in your area.)))

11. Wait until any flood waters are below basement level
before trying to drain or pump the basement. (((Health
hazards, bad water and personal ruination don't make
people any brighter.)))

12. Start clean-up as soon as possible. Thoroughly dry and
clean house before trying to live in it. Delay permanent
repairs until buildings are thoroughly dry. ((("Demand
the Impossible" == Situationist International)))

13. Control rodents and insects. (((Before they control
you.)))

14. Remove sediment from heaters, flues, and motors before
using them. To speed drying, start stoves and furnaces as
soon as they have been checked for safety. (((Removing
sediment from a motor must be an interesting process,
especially in a design world where more and more big-
ticket items are impossible to open or service.)))

15. Take all furniture and rugs outdoors to dry. ((( A handy
practice for those nonexistent looters.)))

16. Dry and air bedding, clothing, and rugs as soon as
possible to prevent mildew.

17. Set priorities. Accomplish most important tasks first,
and avoid physical over-exertion. (((It's very human to
"set priorities" as task number 17, when you're already
worn out from labor.)))

18. Be sure children are safe and are being cared for at
all times. Never leave young children alone or allow than
to play in damaged buildings or areas that might be
unsafe. (((The rain falls on young and old alike, but
surely the author of this superior injunction has never
taken charge of young children. A wrecked house is the very
definition of attractive nuisance, and there's no better
time to escape your parents than when they're losing
everything they own.)))

19. Give special attention to cleaning children's toys,
cribs, playpens, and play equipment. Boil any items, for
10 minutes, that a toddler or baby might put in his mouth.
Discard stuffed toys, plastic toys, waterlogged toys, and
non-cleanable toys. (((A plethora of Freudian trauma here
as parents ritually destroy the child's most prized
possessions.)))

20. Keep chemicals used for disinfecting, and poisons used
for insect and rodent control, out of the reach of
children. (((You may be in a major disaster, but that
doesn't make you bulletproof to life's many other smaller
hazards. In fact, you are worse off now, because you have no
attention to spare.)))

21. Wear protective clothing on legs, arms, feet, and
hands while cleaning up debris. Wear rubber gloves while
scrubbing flood-damaged interiors and furniture. (((And
since we'll be spending weeks on end in garb like this,
it's time for the Viridian couturier to make post-disaster
clothing that *looks and feels better.*)))

Bruce Sterling (bruces@well.com)

from jonl:
Amaze your friends! Point them to the Viridian archive, extracted to
http://www.well.com/~jonl/viridian.txt, also linked to
http://www.well.com/conf/mirrorshades/



 Topic 18 of 42 [cultures]: Viridian List
 Response 4 of 136: Paul Terry Walhus (terry) * Thu, Nov  5, 1998 (14:21) * 332 lines 
 
Topic 189 [mirrorshades]: Viridian List Archive
#17 of 17: Bruce Sterling (bruces) Wed Nov 4 '98 (09:18) 329 lines


From bruces@well.com Wed Nov 4 10:48:45 1998
Date: Wed, 4 Nov 1998 10:48:45 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Note 00010
X-UIDL: 586e4db759e130de0dc8554824217fc4

Key concepts: Viridian Commentary: Viridian cuisine;
Viridian domain name; propaganda tactics; Viridian
Principles of Design; flood recovery; PEM fuel cells;
Viridian ranking

Attention Conservation Notice: Comments to the Viridian
moderator are ruthlessly edited. I question whether you
should read these comments from your fellow Viridians.
Can these sources be trusted? Who knows their real
agenda? These people could be anybody, even you.

From: jon@lasser.org (J. Lasser)

I was just picking up another computer book (*The Perl
Cookbook* from O'Reilly and Associates, written by Tom
Christiansen and Nathan Torkington). Imagine my surprise
when I read Larry Wall's introduction:

"Cooking is also one of the oldest of the arts. Some
modern artists would have you believe that so-called
ephemeral art is a recent invention, but cooking has
always been an ephemeral art. We can try to preserve our
art, make it last a little longer, but even the food we
bury with our pharoahs gets dug up eventually." (p. xxi)

This fulfills (literally!) the "Eat What You Kill"
dictum, the "embrace of decay" (what else would blue
cheese be?), "Planned Evanescence", and "Viridian
Inactivism."

Depending on tastes, cooking can also be compatible
with the following Viridian principles: "The Future Is
History," "History Accumulates," "Look at the Underside
First" (look at the growth of organic foods for a
cautionary tale), "Design for the Old," "Superstition
Isn't Inspiration," "Do Less With Less," "There's No One
So Green as the Dead," "Make the Invisible Visible," "Less
Mass, More Data" (try nouvelle cuisine), "Seek the
Biomorphic and the Transorganic," and "Datamine Nature."

Cooking is not clearly incompatible with any thus-far
stated Viridian principle. Of course, it's not hard to
imagine an anti-Viridian meal == for example, a steak
raised in a burned-over rainforest.


From: weasel@gothic.net (Darren Mckeeman)

If you're going to have a movement, it's not going to do
to have your URL on someone else's server. We need our own
domain name to go with the Viridian image. Based on my own
experiences, I'll go so far as to suggest a 'presence'
package:

1) A domain name (www.viridian.org)
2) An image package (I can't help you there -- I'm all
thumbs)
3) a propaganda campaign to get 'Viridian' into the public
eye
4) a document storage method (otherwise known as designing
a useful website).

The first two items are easy. First, find a graphic
designer. You can trip over them in doorways here in San
Francisco. Then you get someone to donate web space. This,
too, is easy here in San Francisco.

The second half of my list will take some work and a
small investment -- maybe $20 per flunkey. Yes, it takes
volunteers to properly lead a propaganda campaign. The
Viridian Movement needs some memetic form of propaganda,
such as peel-off stickers. I suggest brilliant neon-green
stickers with our web address. We can send a roll to each
person on this list for them to start plastering bus
stops, cars, bathroom stalls, garbage cans, personal
computers, street signs, etc. Human beings love to deface
property -- let's give in to our own inner nature!

Of course, this might appeal more to kids than to old
people.


From: richardd@reeseco.com (Richard Dorsett)

Viridian Publishing: I believe one of the most important
things we should strive to change is the nature of
publishing. Whole forests die so the lumpenproletariat
can read about Rosie O'Donnell's new diet. The notion of
chopping down trees to produce romance novels, wrestling
magazines and tabloid newspapers is especially repugnant.

This idea is, of course, openly elitist. I propose a
ban on the use of physical paper to produce any document
that does not meet the strict aesthetic standards of the
Viridian Council. Of course, I realize that our sublime
edicts will have no authority whatsoever in the "real"
world, but by issuing press releases (on-line, of course),
and calling into play "reputation economics," we can focus
painful attention on publications that are absolute wastes
of paper.

As the Viridian Greens gain respect for our many fresh
ideas and futurist design scenarios, people will heed our
edicts. "Books" will once again become precious art
objects, designed to appeal to the eye, the hand, and the
mind. Magazines, perhaps printed on pure hemp rag paper,
will once again become things of beauty, following the
lead of the artists and designers of the Belle Epoque.

We can start by creating an award to give to
publishers outstanding in their greed and bad taste. I
suggest a fine parchment with a photograph of the Tunguska
blast site or Mount St. Helens, showing disaster areas
with trees laid flat for miles, with a legend such as "For
Outstanding Achievement In The Area Of Deforestation."

We could also reward publishers who design and print
lovely, worthwhile publications on a stock of older,
preferably hand-made paper. Soon, our awards will be
either feared or highly coveted.


From: rsewell@cix.compulink.co.uk (Richard Sewell)

There's a common idea in these principles :

"Eat What You Kill"
"Avoid the Timeless, Embrace Decay"
"Planned Evanescence"
"Look at the Underside First"
"Design For Evil"
"Design for the Old"

They're all facets of designing for the whole effect of a
thing on the world, over all its users and all its
lifespan. This suggests a host of similar questions. What
better but late-developing design might be stillborn if
this one is successful? What developments will this design
inspire in a few years? Will this design encourage
monopoly or competition? How will it change once it has
become successful and moved downmarket?

How do Viridian principles rub along with the economic
imperatives that seem to give industrial design its lack
of foresight? Are we just trying to shame them into doing
it better ?

Thinking about the artifacts I use and love the best,
many of them (my favourite coat, my sewing machine, my
bed, my lathe, my chair) are decades old. They work well
and last a long time, far beyond original market
requirements. They are Viridian exemplars in that they've
generated a lot of utility from a little bit of resource.
They've avoided leaving useless components behind by not
becoming irreparable or obsolete (yet). They are all
targeted at long-term needs.


From: LangiG@parl.gc.ca (Greg Langille)

Hi Bruce. Fab list of principles.

As far as requests for candidates, a few obvious ones
occur in the power-generating industry. Perhaps a scale
could be used, eg.:

0 - 10 where 0 is the perfect Viridian object.

1 - wooden water turbines
5 - solar panels ( what do you do with the hardware when
it breaks?)
10 - nuclear power

Perhaps a formula could be used:

Viridian Quotient = (time in use) / ((time to create) +
(time until 100% decomposition))

This would give a "working life" figure. A broom made of
sticks would have a higher figure than the Nuclear Plant,
but lower than a song performed live by a band.


From: rinesi@espacio.com.ar (Marcelo Rinesi)

Concerning the handling of flood disasters, by a member of
a flood-ridden society (Argentina).

I live in a city in the shore of the Paran'a River, in
South America, which is a zone frequently flooded. Based
on what I've seen, I believe that society simply gets used
to floods. After a time, floods become part of the
landscape, like corrupt politicians. Long term solutions
aren't pressed for. Humans just adapt.

I infer that natural disasters alone won't generate
much political pressure to change policy. We will have to
factor something else.

Societies long-exposed to certain disaster tend to be
aware of its signals. In my city's case, the river's
level makes headlines often. We should speed the creation
of the awareness for those disasters, to make society more
efficient on dealing with them. Education on climatology
and individual access to large, global, disaster-
prediction systems should be made available. This might
be a necessary step toward finding the will to prevent or
solve disasters.

A BBS-like system to post notices of natural
disasters could be implemented almost overnight. Warnings
would be issued by research scientists, and the post-fact
assessment and help could be issued directly from field
experts, especially those in other countries. That system
would be "very Viridian," as it would work almost
biologically, like a nervous system for the planet.

A nervous system seems to be very needed now, as so
far we only have some sort of "brain" (the Net).
Widespread, low-level, sensory, global nervous systems
aren't available or working yet, and maybe one of the
goals or means of the Viridian movement should be to
implement them.

Our material possessions can't be moved from the path
of disaster overnight (I sadly learned this by my own
experience), so they are particularly disaster-exposed. A
less materially-based culture, which the Viridian movement
wants, will paradoxically ease some of the effects of
natural disasters, making them less fearful and urgent.

A highly data-based culture might be ideal for an
environmentally stricken planet. It should be part of our
contingency plans in case of failure. (We are going to
have contingency plans, aren't we?)


From: jim@smallworks.com (Jim Thompson)

You should do something on 'fuel cells'. The (fairly
new) Proton Exchange Membrane (PEM) cells hold huge
promise for cheap, clean, safe energy (and lots of it)
from renewable sources.

Basically, a fuel cell is like a battery where you
put in some low-grade hydrocarbon (ethanol, methanol,
kerosene, LP Gas, Natural Gas, diesel, methane). You get
DC power out, with pure water and heat as the by-products.

The huge advantage to the PEM-based cells is that
they run cool (50C-120C, .versus up to 1800C for other
types) and they don't need hard-to-handle catalysts
inside.

Several companies are getting commercial-grade PEM-
based fuel cells ready for deployment around 2000.
Personally, as soon as they're available, I'm taking my
home off the grid. PEM technology is very Viridian,
since it is cute, sexy and glamorous.

There are photos at:

http://www.gate.net/~h2_ep/10kw_pem.htm

A 10 kilowatt stack of cells with a volume of 37 liters
(less than 2 cubic feet) weighs 65kg (about 140lbs).

Get 5-6 of those going, and you can replace the
220V/200amp service to your home. Practice a little
conservation, and you can get by with far less.

Plug Power (http://www.plugpower.com/) is one of the
companies attempting to make a product for the consumer
market.

*******************************************************

Bruce Sterling remarks: Thank you for your generous help,
both in this public posting and behind the Viridian
scenes. It is much appreciated. I will now formally
distribute chevrons and stars in a glorious flurry of
Viridian reputation capital.

jim@smallworks.com^^^^^^*
rinesi@espacio.com.ar^^*
weasel@gothic.net^*
richardd@reeseco.com*

Ian.Griffin@Corp.Sun.COM^^^
jonl@well.com^^^

geert@xs4all.nl^^
pacoid@fringeware.com^^
rdm@test.legislate.com^^
robot@ultimax.com^^
tbyfield@panix.com^^
TuckerV@frogdesign.com^^

ASKornheiser@prodigy.net^
Cooper409@aol.com^
dave@va.com.au^
dhlight@mcs.net^
gail@well.com^
gordy@nytimes.com^
infinite@beaming.com^
jon@lasser.org^
jrc@well.com^
kaiser@acm.org^
LangiG@parl.gc.ca^
merlan@visa.com^
nehrlich@sfis.com^
philg@martigny.ai.mit.edu^
quest@inetarena.com^
SeJ@aol.com^
steven@iisl.co.uk^
sdhurley@ican.net^
thack@design-inst.nl^
whiz@ricochet.net^



 Topic 18 of 42 [cultures]: Viridian List
 Response 5 of 136: TeknoSlut (tami) * Fri, Nov  6, 1998 (04:43) * 1 lines 
 
most interesting. I came back to Texas expecting my house to be flooded away. It wasn't so I am now following a different path than the one I anticipated. I have decided to set priorities now. Belongings stay in storage, trade in floodable house for a travel-type trailer that has a better chance of aver. I like the fuel cell idea. Alot. I need to live more simply. If I accumulate less, I have less to lose. Always carry Lysol, bleach and detergent. It's a start?


 Topic 18 of 42 [cultures]: Viridian List
 Response 6 of 136: Paul Terry Walhus (terry) * Fri, Nov  6, 1998 (08:18) * 2 lines 
 
What's your favorite bleach?



 Topic 18 of 42 [cultures]: Viridian List
 Response 7 of 136: Paul Terry Walhus (terry) * Sun, Nov  8, 1998 (10:47) * 247 lines 
 


From bruces@well.com Fri Nov 6 17:56:19 1998
Date: Fri, 6 Nov 1998 17:56:19 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00011
X-UIDL: 2d652495059a63eb444b7afaa26758b8

Key concepts: Viridian mascot; design contest

Attention Conservation Notice: A Viridian design contest
is proposed. If you choose to take part, it may soak up
considerable attention and even physical labor.


Viridian Notes 1-10 have established our basic
Viridian interests. We will remain preoccupied with
general design principles, near-term trend-spotting, and
specific critical assessment of artifacts in the
arts/technology/sciences. We want to collate our findings
in some coherent statement for January 3, 2000.

But mere words in a row can't be the be-all and end-
all of a design movement. We also need to design.

Mailing lists are well-designed for zapping sermons.
But the net's wiring lacks tensile strength. It's hard
to tug the net so deftly that people will stand up in
response, leave their monitors, and do something creative.
Especially when they're not being paid.

This is an interesting challenge in net-culture. It
is no doubt fraught with all manner of unseen potholes and
troubling downsides. But we must start somewhere. So, we
will start small. Very small. Microscopic, even.

The first Viridian design project is a graphic logo,
the first official portrait of our own lovable Viridian
mascot: "Big Mike, the Viridian Bug." Big Mike is a
micro-organism, probably a decay and recycling agent of
some kind, who has the word "viridian" written across his
back. "Big Mike" is meant to feature on Viridian coffee-
cups, mouse-pads, websites, aristo-digital jewelled cuff-
links, teenage cyber-vandal adhesive stickers, and so on.
While we don't plan to go directly into multinational
manufacturing, we Viridians can manage some modest,
nonprofit, hobbyist efforts along this line. It's not for
nothing that the Viridian list emanates from
fringeware.com, a retail outlet for cyber-slacker gizmos
and tchatchkes.

REASONS WHY "BIG MIKE" IS NOT VIRIDIAN

A designed logo is a piece of intellectual property, meant
for purposes of corporate identity. There is something
inherently troublesome and contradictory in using a logo
in a not-for-profit, non-incorporated, private context.
Especially when you have no intention of making a profit
through use of the logo, and *no intention whatsoever of
ever paying its creator any royalties for the use of the
image,* no matter how many times it gets used or what
weird places it ends up in.

Ever since the human race first discovered micro-organisms
through improved scientific sensors, we have been
carefully trained to regard them as dangerous, unglamorous
and icky.

Though they are very responsive and do a lot of highly
sophisticated "processing," microbes aren't real big on
thought processes of any kind.

Given the chance, certain species of microbes have
repeatedly wreaked unparalleled genocidal havoc.

Microbes sadly lack a dashing Pope-Emperor figure.

REASONS WHY "BIG MIKE" IS VIRIDIAN

Cloned sheep may grab all the headlines, but the real
workhorses of the coming biorevolution will probably be
genetically warped microbes.

A microbe is an invisible entity made visible through
sensor technology.

Microbes do most of the heavy lifting in the ecosystem.

Microbes are the world's most senior form of life, but
they don't get old. They just keep refreshing themselves
by splitting in half.

Microbes seem to enjoy swapping packets of genetic
information among themselves, rarely bothering to undergo
any of the tiresome organizational formalities of actual
sex.

When times are right, microbes seethe forth suddenly in
untold numbers and transform everything they touch. When
that's over, they dry up and go to sleep, practicing
"Viridian inactivism" for centuries on end.

Microbes don't require budgets.

Microbes travel freely on dust specks and patches of damp,
and are notoriously indifferent to national borders,
religion, ethnic background, language barriers and other
annoyances. As for gender, microbes don't have any.

Human beings are seething with large, variegated microbe
populations inside and out, and they strongly effect our
metabolism and our daily lives whether we realize it or
not.

Microbes "Eat What They Kill" and are largely responsible
for the fact that "There Is No One So Green As the Dead."

Microbes spin out a lot of variants, make repeated
iterative mistakes, and evolve rapidly in response to
environmental challenges.

Genetically engineered microbes are transorganic,
biomorphic and their industrial use requires one to
datamine nature.

Germs are the glamorous coming thing in the way-new,
gooey, squishy, seething, wriggling, wetware revolution.

*******************************
"Big Mike's" Design Parameters
*******************************

Big Mike has a flat black and white 2-D version,
suitable for ink and paper, and a color 3-D version
suitable for websites and video. You can design either or
both.

Big Mike's transorganic body is shaped like a 2-D
Piet Hein "superellipse," or, alternately, a 3-D Piet Hein
"superegg." Piet Hein (1905-1996) was a Danish poet,
mathematician, urban planner and furniture designer. One
of these days I will get around to explaining why this
dead Danish guy is such an inspiring 21st-century figure,
but in the meantime, just take it on faith.

If you've never seen a "superellipse," look at these
web addresses. They have some lovely photos of Piet Hein's
Danish-Viridian "superellipse" designs.

www.unique-gaver.dk/side42.html

www.moebler.dk/moebelhuset/images/Fritz_set_m.jpg

www.moebler.dk/moebelhuset/images/brdra_1.jpg

www.svenssons.se/klasssiker/27.htm

Here for good measure is some of Hein's aphoristic guru-
style poetry, a source of light in the dark times of the
Nazi occupation:

home4.inet.tele.dk/tuborg/grooks.htm

Big Mike's mathematically egg-shaped body is surrounded
by cilia. Cilia are those little waving oars and tendrils
that stick out of certain protozoa. There may be a
certain graphic influence here from the Belle Epoque Art
Nouveau whiplash-line.

Big Mike's body is spotted all over with little bumps
or vacuoles. These bumps are the same size and shape as
the three dots on the dotted i's in the lower-case word
"viridian," which Big Mike bears lengthwise on his/her/its
back. The word "viridian" starts near Big Mike's
nonexistent "head," and since he is a "movement" logo, Big
Mike is depicted in motion, apparently to the viewer's
left.

Big Mike has a cheerful, cartoonish, bouncy, animated
quality. In his nonexistent heart, Big Mike probably has
some of the European joie de vivre of the similarly
monstrous, yet somehow cute and appealing, Michelin Man.

*************************
The Graphic Requirements
*************************

You can create an image of Big Mike the Viridian Bug by
any means, digital or analog, that you consider necessary.

To enter the contest, you must place your image of Big
Mike on some web server that the rest of us can access.
Then tell me where you have put it, and I will announce
its location to the list. Do not email me a graphic
enclosure. I don't want them. The list moderator is not
going to be archiving graphic images. The Pope Emperor
has got his papal hands full with the Notes, the texts,
the correspondence, the interviews, the semi-functional
Viridian ranking system, and the sign-ups and bounces. To
enter, you have to put Big Mike up onto the Web yourself,
and you must see to it that the image remains accessible
to everyone on the list, at least until the contest ends.

If you want to place Big Mike with your other graphic
work on your website, commercial or otherwise, that's fine
with us. We don't mind a bit if you explain something to
us about your other work.

If you create an image of Big Mike and display it for
the attention of other Viridians, you will receive a star
>*<.

If you create the most innately Viridian version of
Big Mike, you will receive the contest's award. Your
award will be one copy of the highly Viridian-relevant
book DESIGNING MODERNITY: THE ARTS OF REFORM AND
PERSUASION 1885-1945, selections from the Wolfsonian
design museum, edited by Wendy Kaplan, Thames and Hudson
Press, 1995. This 352-page, lavishly illustrated, glossy
coffee-table book will look swell on your Danish Piet Hein
superelliptical coffee-table. (Being an impulsive
volunteer-type, you will probably buy a Piet Hein table
once you have seen what they look like). This book will be
mailed to you, at the moderator's expense, to any site on
the planet reachable by a snailmail postal service. In the
case of a tie, I will send two books.

We are particularly eager to see graphic work by
Viridians whose first language is not English. Here is
your chance to shatter the language barrier, and make your
true talents known to your many fellow Viridians (shocking
numbers of whom are influential journalists). Yes, I am
talking to you, Russians. Don't worry; if a Russian
artist somehow wins this bug-designing contest, I will get
you this DESIGNING MODERNITY book, even if I have to fetch
it over there in a string bag.

The final deadline for Big Mike submissions is one
month from today. I look forward to hearing from you and
seeing your efforts. Good luck!

Bruce Sterling (bruces@well.com)




 Topic 18 of 42 [cultures]: Viridian List
 Response 8 of 136: Paul Terry Walhus (terry) * Mon, Nov  9, 1998 (12:12) * 5 lines 
 

Mitchell Porter has created an html Viridian index at
http://www.thehub.com.au/~mitch/V-Notes/ViridianIndex.html




 Topic 18 of 42 [cultures]: Viridian List
 Response 9 of 136: Paul Terry Walhus (terry) * Tue, Nov 10, 1998 (07:48) * 193 lines 
 


From bruces@well.com Mon Nov 9 21:20:25 1998
Date: Mon, 9 Nov 1998 21:20:25 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00012
X-UIDL: 68fa937c1b6526302ac433955cf07628

Key concepts: Web links, Viridian ranking

Attention Conservation Notice: There is very little
content in this Note. It consists of a long list of links
that may or may not be of interest, plus the second
Viridian Ranking.

Links: it's mostly links

Someday it may be useful and constructive to have a list
of official Viridian-approved links. Or will it? People
on the Internet link with such carefree abandon that it
makes one wonder. Links are perceived somehow as an
unalloyed good. This is a sign of danger in any
technological development. A link unaccompanied by
critical assessment is a little attention-bomb. For our
successors, the novelty of links may fade; the kudzu-like
mess of links may seem stale or even poisonous. Giving
someone a list of hotlinks might be seen as vaguely
passive-aggressive, as if you had crammed his doors and
windows with endless stacks of free encyclopedias and
giveaway floppy disks.

Thanks to the kindness of alert correspondents, we
have accumulated many Viridian-associated links. But what
do they all mean? And how do they feel? And what is
their real context? Are they really worth our while?
What do they promise for the future? Who will tell us
about all this? Investigate these links, if you will.
Think about these questions. Write us a careful and
heartfelt assessment. Be frank! If your criticism makes
the list, you will earn a star >*<. You will vault toward
the top of the Viridian ranks.

http://www.02.org

http://www.oecd.org/subject/sustdev/oecdwork.htm

www.carfree.com

www.biothinking.com

www.agewave.com

www.bridgedesign.com

http://www.hoechst-forum.uni-muenchen.de

http://www.va.com.au/photobots/PhotoBots.htm

http://environment.miningco.com/library/weekly/aa110198.htm

www.millennium.ru

www.gadget.co.za

www.media.mit.edu/~rhodes/RA

www.well.com/~mgoldh

http://slashdot.org

www.rprogress.org

http://www.users.interport.net/~jam/sld001.htm

http://www.sirius.com/~schizo/demo/start.htm

http://www.sciencedaily.com/releases/1998/10/981030082447.
htm

http://www.nyu.edu/publicaffairs/newsreleases/b_NYU_S4.sht
ml

http://www.sunday-
times.co.uk:80/news/pages/Times/frontpage.html?1029057

http://www.nytimes.com/library/review/110198america-
energy-review.html

http://www.pnl.gov/news/1998/98mthf.htm

http://www.scientificsales.com/balloons.htm
http://www.zamg.ac.at/~map-pbl/home.htm
http://www.fooledya.com/balloon/
http://www.af.mil/news/airman/0298/bombsb.htm

http://www.loe.org/html/headlines/coffins.html

www.realgoods.com

http://arch.virginia.edu/Dean/
http://www.virginia.edu/~sustain/

http://www.arsdigita.com/services.html

www.europeangreens.org

http://dailynews.yahoo.com/headlines/wr/story.html?s=v/nm/
19981104/wr/paper__1.html

www.seedsource.com

http://www.energy.rochester.edu/cogen_europe/
http://www.ad.ic.ac.uk/estates/projects/chp/descrip.htm

http://science.nasa.gov/newhome/headlines/msad26oct98_1.ht
m

http://www.newscientist.com/nsplus/insight/global/global.html


The Viridian Ranking System has been hand-created
with a vintage fountain pen and fine art paper.
Scars, flaws, and imperfections add character and
are an inherent part of the product.

jim@smallworks.com^^^^^^^^*
jon@lasser.org^^^*
rsewell@cix.compulink.co.uk^^^*
rinesi@espacio.com.ar^^*
LangiG@parl.gc.ca^*
weasel@gothic.net^*
richardd@reeseco.com*

jonl@well.com^^^^^

dhlight@mcs.net^^^^

cthomas@10fold.com^^^
Ian.Griffin@Corp.Sun.COM^^^

Cooper409@aol.com^^
geert@xs4all.nl^^
pacoid@fringeware.com^^
rdm@test.legislate.com^^
robot@ultimax.com^^
SeJ@aol.com^^
tbyfield@panix.com^^
thack@design-inst.nl^^
TuckerV@frogdesign.com^^

ASKornheiser@prodigy.net^
Basilisk@mcione.com^
bobmorris@mediaone.net^
ccraig@ucsd.edu^
c.ted.ballou@intel.com^
dave@va.com.au^
dc@technomedia.com^
dlandry@rohan.sdsu.edu^
gagin@inter.net.ru^
gail@well.com^
ggg@well.com^
gordy@nytimes.com^
infinite@beaming.com^
jrc@well.com^
kallen@physics.ucsd.edu^
kaiser@acm.org^
klilly@neog.com^
mann@cse.unsw.edu.au^
melcher@unix.nets.com^
merlan@visa.com^
nehrlich@sfis.com^
philg@martigny.ai.mit.edu^
quest@inetarena.com^
roger@bayarea.net^
sblack@library.berkeley.edu^
steffen@eskimo.com^
steven@iisl.co.uk^
sdhurley@ican.net^
udhay@pobox.com^
WarrenE@aol.com^
wex@media.mit.edu^
whh@uclink4.berkeley.edu^
whiz@ricochet.net^


Bruce Sterling (bruces@well.com)

Type links and press at the OK prompt and you'll get those links
in hypertext. It's at http://www.well.com/conf/mirrorshades/links.html



 Topic 18 of 42 [cultures]: Viridian List
 Response 10 of 136: Paul Terry Walhus (terry) * Tue, Nov 10, 1998 (09:46) * 2 lines 
 
I emailed bruces about adding this url to the list.



 Topic 18 of 42 [cultures]: Viridian List
 Response 11 of 136: Paul Terry Walhus (terry) * Wed, Nov 11, 1998 (06:37) * 273 lines 
 
From bruces@well.com Tue Nov 10 18:45:34 1998
Date: Tue, 10 Nov 1998 18:45:34 -0600 (CST)
To: Viridian List mailto://viridian@fringeware.com
From: Bruce Sterling mailto://bruces@well.com

Key concepts: Web links, link criticism, automoderating
groupware

Attention Conservation Notice: Although it is rather
long, this Note may save some of your attention if you
were bravely preparing to examine the long list of links
in yesterday's Note 00012.

Links: http://www.bespoke.org/viridian/
http://www.thehub.com.au/~mitch/V-Notes/ViridianIndex.html
http://www.well.com/conf/mirrorshades/links.html
http://www.spring.net/yapp-bin/public/read/cultures/18

Entries in the "Big Mike" Viridian Design Contest:
http://www.pinknoiz.com/graphics/bigmike.gif


From: steffen@eskimo.com^* (Alex Steffen)
Re: Viridian Note 00012

Bruce--

I took a quick stroll through the links you sent,
and while many of them are of potential interest, I would
personally find it much more useful if links were used to
provide material to fuel conversations directly. For
instance: "Check out this OECD site. They're doing
amazing things with taxes and resource pricing. Is there
a way in which Viridian design could influence the way
people think about taxes (on the principle of 'Make the
Invisible Visible')?"

Then I could know better how (or if) I wanted to absorb
this link into my info flow, which is already eating away
at the thin levees of organization I've built to contain
it.

"No Info-Dumping" should be a Viridian principle.
Let's have less information, elegant information, useful
information, passionate information... not just more of
it. I'd rather get a haiku than a dissertation any day.

(((bruces remarks: I couldn't agree with you more, Alex,
but who exactly is supposed to be "mining the haikus" out
of all those info-dumps? Meaning and passion are not
invisible goods. Your info-levees merely export your
flood of data downstream to the rest of us.)))

From: SeJ@aol.com^^* (Stefan Jones)

It might be of benefit to give links various Viridian
ratings:

Import (5 - Astounding, of immense interest; 0 - Not
worthless, but certainly not a priority).

For instance, a RealTime archive of Rush Limbaugh, shaken
by news of Honduran disaster, losing it and turning into a
Green on-air, would rate a 5. Technical reports on a fuel
cell, when other more accessible articles have already
been listed, might rate a 1 or 0.

Timeliness (5 - Ephemeral, read IMMEDIATELY, 0 - Will be
there forever)

For instance,
http://www.newscientist.com/nsplus/insight/global/global.h
tml
is a series of daily entries about the Buenos Aires global
warming conference. It's rated a 4 because it will be
around only a week or so.

Aproposity (5 - Dead-on related to Viridian interests, 2 -
Tangentially related, 0 - No direct relation to
Viridianism)

For instance
http://slashdot.org
rates a 0; it's a great site, but not apropos. On the
other hand, if slashdot.org ran an article on mailing list
"automoderating groupware," you might mention it in a
Viridian post.

Commercial intent (5 - It's an unabashed plug, and perhaps
suspect; 4 - It's got a good description of the product,
plus a way to buy it; 0 - It's a fair and unbiased
review.)

Realgood.org might rate 4; old-time Whole Earth Reviews a
2.

(((bruces remarks: this puts a cheering facade of
mathematical rigor onto our problem, but we still require
invisible munchkins to do our critical assessment work and
supply us with passion and meaning. Viridians can expect
to hear a great deal more in future about the concept of
"automoderating groupware." If "automoderating groupware"
worked, the Pope-Emperor could put his feet up and save
the world by remote control.)))


From: jon@lasser.org^^^** (J Lasser)

Re Note 00012: "Someday it may be useful and
constructive to have a list of official Viridian-approved
links. Or will it?"

Of course it won't. Rather than Viridian-approved links,
we need an annotated Viridian bibliography.

Consider my friend Ed's site.

http://homepage.usr.com/c/critconst/

"The Critical Constant" is a weekly net-based science
publication different from most others. While most of its
articles are summaries from _Science_News_ and _Science_,
they're written for an intelligent audience which
understands scientific concepts and methods, but has no
time for the inner workings of the scientific community.
Short, well-written, and with humorous headlines, "The
Critical Constant" tells readers what they should know
about the world of science.

A sample, from issue 12 (archived at
http://www.geocities.com/ResearchTriangle/Thinktank/4942/i
ssue12.html):

"Scars on the sky may burn us alive!

"Jet airplanes leave contrails, those fluffy mini-clouds
of unspeakable smoke and oxidized filth. These hang in
the sky, either until they unite with water droplets and
fall, or until they spark the formation of cirrus clouds.
Cirrus clouds, for their part, warm the Earth. A
preliminary estimate suggests that 0.1C to 0.3C of the
last 30-odd years' warming might be due to these cirrus
excesses."

To turn to an assessment from your list in Note 00012:

http://www.slashdot.com/

Slashdot is about as far from a Viridian website as is
possible. Youth-oriented and focused almost exclusively on
the near-term, Slashdot thinks not of the environment, nor
of the ultimate consequences of technology run amok.
Despite this, it's a model example of virtual community's
effectiveness as an organizing tool. (This despite the
Slashdot community's notorious all-talk no-code nature.)


From: whiz@ricochet.net^* (Michael Treece)

Review of www.carfree.com

Your Pope-Emperorship:

I found the Carfree Times at www.carfree.com to be well-
researched and well-thought-out. It deals with the
problems of transportation and city living from both a
macro (urban planning, use of space) and a micro level
(bus scheduling, whether or not to fence in backyards).
It uses European cities as its inspiration, in the main; a
bit too much Venice here, though. Long on solutions, and
very light on blame for the current US situation (i.e., it
does not take Firestone, General Motors, et al. to task
for the takeover and destruction of mass transit in the
1940s). Many "solutions" do depend on the building of new
cities, though adaptation of existing cities is addressed.

Website graphics are clean, spare, and adequate;
nothing moves, and no cool effects are noted. Arrangement
facilitates rapid utilization of the site, as the reader
is quickly moved from one page to the next.

The bulk of the site, with its attendant information
load, can be viewed in under one hour.


From: rsewell@cix.compulink.co.uk^^^** (Richard Sewell)

I agree with your comment in Note 00012 - a link serves a
useful purpose only if backed up with some substantial
content. I see no value in a mere list of links
(especially after wading though this lot).

In random order, then:

http://www.va.com.au/photobots/PhotoBots.htm

Freeware artificial-life app. Neat, but I see no Viridian
connection.


http://environment.miningco.com/library/weekly/aa110198.htm

Fairly detailed overview of the COP-4 climate-change talks
in Buenos Aires, November 1988, with plenty of links to
official sites.


http://www.sirius.com/~schizo/demo/start.htm

Art and art theory, including some sculpture made of
salvage and some theorising about electricity. If the
Futurists were Viridian, this guy is too, but not so much,
and he's not as interesting.


http://www.loe.org/html/headlines/coffins.html

News report about biodegradable coffins. Aren't they all
made from wood anyhow? Perhaps this illustrates the
banality of environmental bandwagoning.


www.realgoods.com

Online catalogue of stuff in the New Age/Save The Planet
camp - hemp scarves, water filters, worm farms, personal
sundials. Gimmicky, might contain some worthwhile stuff.


http://www.scientificsales.com/balloons.htm

Meteorological balloons for sale.


http://www.fooledya.com/balloon/

An introduction to the large and complex world of
decorative balloons and balloon-twisting.


http://science.nasa.gov/newhome/headlines/msad26oct98_1.htm

NASA news story about experimental aerogel manufacture on
the US Space Shuttle. Apparently, aerogels made under
gravity are not completely transparent, whereas aerogels
made in free fall can be. If transparent aerogels could be
made on Earth, they could be used to make insulating
windows. Viridian? Well, it's a neat tech which could be
used for energy-saving ends, but it looks like a bit of a
boondoggle to me. The world already has Scandinavian
triple-glazing, and mostly doesn't bother to use it.


http://www.ad.ic.ac.uk/estates/projects/chp/descrip.htm

Imperial College in Britain is installing a multi-megawatt
CHP (Combined Heat and Power) system. Some technical
detail.


http://www.carfree.com

At last, some relevance. This is an organisation
campaigning for, and planning for, cities without cars.
Seems like thoughtful and sensible stuff. If we don't get
fusion and electric cars, we'll need something like this
on CO2 grounds alone, and we may well need it just to
escape gridlock anyhow.

(((bruces remarks: the heroic intellectual labor of
mailto://rsewell@cix.compulink.co.uk speaks for itself!)))




 Topic 18 of 42 [cultures]: Viridian List
 Response 12 of 136: Paul Terry Walhus (terry) * Thu, Nov 12, 1998 (08:45) * 96 lines 
 
From bruces@well.com Wed Nov 11 17:45:37 1998
Date: Wed, 11 Nov 1998 17:45:37 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00014
X-UIDL: 9f257fe7e8ce0551ad5cc12117ed79ff

Key concepts: MIT Media Lab, Remembrance Agents, just-in-
time information; context-aware applications; history-rich
digital objects; link criticism

Attention Conservation Notice: it's a way-cool, thought-
provoking rap about some digital vaporware that doesn't
actually exist in the marketplace

Links: http://www.media.mit.edu/~rhodes/RA

http://www.bespoke.org/viridian/
http://www.thehub.com.au/~mitch/V-Notes/ViridianIndex.html
http://www.well.com/conf/mirrorshades/links.html

Entries in the "Big Mike" Viridian Design Contest:
http://www.pinknoiz.com/graphics/bigmike.gif
http://www.spaceways.de/BigMike/Mike.html

From: wex@media.mit.edu^* (Alan Wexelblat)
X-NSA: radar terrorist supercomputer Qaddafi SEAL Team 6


Regarding Note 00012 and the link to:
http://www.media.mit.edu/~rhodes/RA

I figure I should comment on this one, since Brad Rhodes
works in the office next to me. RA is the Remembrance
Agent, an implementation of a class of software agents
with interesting ideas/properties.

The Remembrance Agent works as a form of computerized
associative memory, a non-conventional information
retrieval agent. The Remembrance Agent is long-lived,
background-operating, and watches your current context.
One of our Media Lab sponsors, British Telecom, has
adapted it to work on PCs with Microsoft Word. In the
version on the Web, it's an Emacs editor buffer in which
you might be reading email, writing a paper, or whatever.
The principle is the same.

As you work, the Remembrace Agent watches your context
and uses keywords extracted from that context (the current
paragraph, the last page you read, etc.) to make queries
against a database of information you've given it. This
database could be your personal email files, the Science
Citation Index, the CIA World Fact Book, etc. If there
are any interesting hits from these queries, a small
summary of them (usually 1 line) is shown in a separate
window.

You can ignore this window and keep working, or if
something catches your eye, you can click on it to get the
full text of the Remembrance hit.

Another Remembrance Agent (not yet publicly released)
is called Margin Notes. It operates as a Web proxy
server. It annotates Web pages for you on the fly with
potentially appropriate hits from your databases. These
annotations are contained in small boxes placed on the
right of the Web page, simulating the effect of "notes in
the margin" of a paper-based book.

Key phrases to remember for this work and other work
in our group (including my own Footprints tools) are:
just-in-time information; context-aware applications;
history-rich digital objects.

My own work on digital interaction history relates to
the "Avoid the Timeless, Embrace Decay" idea. In a digital
context, I believe it's erroneous to state that "History
Accumulates." Draw your own connections.

(((bruces remarks: thank you, I will. In the next
century it will be a self-evident truism that cyberspace
rots. Software decays in an unconventional, nonphysical
way, but it definitely decays and the social, commercial
and technical consequences will become more and more
painful and obvious with each passing year. Tools that
emphasize software decay and digital historicality are of
intense Viridian interest. A software agent that
partially automates human historical awareness would be a
particular Viridian darling == if it were ever out of
beta.)))

Alan Wexelblat MIT Media Lab - Intelligent Agents Group
http://wex.www.media.mit.edu/people/wex/



 Topic 18 of 42 [cultures]: Viridian List
 Response 13 of 136: Stacey Vura (stacey) * Mon, Nov 16, 1998 (16:09) * 2 lines 
 
man, that is an impossible amount to scroll through while telnetting.
(I mean physically imposible)


 Topic 18 of 42 [cultures]: Viridian List
 Response 14 of 136: Paul Terry Walhus (terry) * Mon, Nov 16, 1998 (21:06) * 2 lines 
 
have you read read | more ?



 Topic 18 of 42 [cultures]: Viridian List
 Response 15 of 136: Paul Terry Walhus (terry) * Mon, Nov 16, 1998 (21:07) * 3 lines 
 
Or r | more
That will pause every screen.



 Topic 18 of 42 [cultures]: Viridian List
 Response 16 of 136: Paul Terry Walhus (terry) * Wed, Nov 18, 1998 (10:59) * 149 lines 
 


From bruces@well.com Thu Nov 12 08:12:29 1998
Date: Thu, 12 Nov 1998 08:12:29 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00015
X-UIDL: 4e34d4cc61a1d77f6bc2483a49033e88

Key concepts: Weather Violence, permanent corporate
brands, air conditioned clothes, genetic bamboo,
reflective algae, orbiting solar mirrors, floating
aircraft hubs

Attention Conservation Notice: This is highly
imaginative, wacky sci-fi speculation. It serenely
ignores real-world problems in technical development, such
as start-up costs, return on investment, technological
lock-in, lawsuits, labor unions, and corporate dominance
of the political process. It offers no hard evidence to
back its wild claims; there's not so much as a single
cocktail-napkin calculation here. Maybe it's
irresponsible, but I dote on this kind of thinking, I find
it spiritually refreshing.

Links: http://www.well.com/user/mgoldh/

Entries in the "Big Mike" Viridian Design Contest:
http://www.pinknoiz.com/graphics/bigmike.gif
http://www.spaceways.de/BigMike/Mike.html
http://weber.u.washington.edu/~r1ddl3r/bigmike.html

From: mgoldh@well.com* (Michael Goldhaber)

Dear Viridian CEO Bruce,

The whole thing is a terrific idea, I certainly hope it
keeps going.

A few points.

The term "Global Warming" needs improvement.

"Global warming" sounds much too comfortable. The
core demographic of Viridian old people might imagine
themselves spared the need to move to Florida. It's not
mere "warming." It would be better described as "Global
Storming" or perhaps "Violent Weather Crime." In this
vein, explicit examples of "Criminal Weather Violence"
might help.

One small item from the 11/03/98 New York Times: the
dense atmospheric smoke from burning rain forests causes
more powerful, positively charged lightning, instead of
the usual negatively charged variety. This violent
lightning can result in more forest fires, hence more
smoke. This might create a chain reaction of accelerating
Weather Violence. Why get all excited about phantoms
like the failure of Social Security in 2030, when all us
30-60 year olds have the exciting prospect of genuine
calamity?

Why favor evanescent design instead of Permanent Good
Things? Corporations believe their brands to be eternal,
and like nothing better than the idea of having their
brand-name in the landscape forever. Permanent Good
Things would definitely have cachet. A diamond is
forever, as is a Coach bag, and a Brand X something-or-
other. You could count on leaving this brand-named gizmo
to your grandchildren because it will keep working so well
and use such a tiny amount of energy! Evanescent things
require energy to make, and then are gone. Not so cool!

Banning the production of dumb books, as an earlier
comment suggested, has zero appeal. Converting forest
biomass to books is a damn sight better than burning the
forest, because it sequesters CO2. Burning books, even
ones you don't like, would be very bad. Likewise,
plastics are a better use of fossil hydrocarbons than
fuel.

Here are some suitably far-out Viridian tech
suggestions.

Genetically engineer bamboo and grow it on-site as
walls and supports. Fast-growing vines for roofs.
Bioluminescent leaves for light at night. Direct
photosynthetic conversion of sunlight into usable energy

Sunlight is converted into infrared that is then
trapped on our overheating planet. Increasing the
earth's reflectance can diminish that problem. Engineer
a fast-growing floating alga that would produce white foam
over large sections of ocean, for instance. This alga
would likely block life-giving light from the ocean depths
and starve many surface seabirds, but those might be the
least of our problems.

You might filter the sun's rays somewhere between
earth and sun. A number of sun-shields, each a mere
hundred miles in circumference, placed in solar orbit
might do the trick. The eventual goal is human ability
to control global climate deliberately. Climate control
may seen absurd, but climate control is also of course the
implicit goal of the Kyoto Accord and Rio treaties. It's
probably easier to award government contracts for giant
orbital mirrorshades than it is to get everyone to burn
less.

The most fecund Viridian approaches find ways to
gratify our desires with less fuel use. As we are now
delighted to carry phones with us, walkman gadgets,
portable computers and all the rest, let us go one simple
step further and air-condition our clothes. This
obviates the need for fuel to heat and cool large volumes
of space. Furthermore, everyone can enjoy their favorite
temperature without conflict.

That leaves lighting and especially transportation as
our fuel hogs. The former principle of "Just-in-time
production" must be augmented by the proposed Viridian
principle of "Where-You-Are production." Make what you
want, on the fly, from cheap materials at hand, using
general-purpose tools powered by imported recipes and
software.

We want efficient, elegant means of travel. Aircraft
burn most of their fuel during take-off and landing
procedures. One way to finesse this is to accelerate and
decelerate planes through electromagnetic methods that
allow energy recovery upon landing.

Or, today's land-based aircraft hub system could be
replaced with giant high-altitude (hub) balloons. High-
altitude transport craft would dock at these balloons,
passengers then moving to specialized departing planes for
descent. Giant floating hubs would be far more
entertaining than today's mundane airports, especially if
they themselves moved, perhaps in a circular route above
the landscape. The high-altitude hub crew would of
course absorb many x-rays and gamma rays from cosmic
radiation. A good reason to cut back on travel.

Thanks for your attention, more later.

Michael H. Goldhaber (mgoldh@well.com)



 Topic 18 of 42 [cultures]: Viridian List
 Response 17 of 136: Paul Terry Walhus (terry) * Wed, Nov 18, 1998 (11:01) * 254 lines 
 

From bruces@well.com Tue Nov 17 21:49:29 1998
Date: Tue, 17 Nov 1998 21:49:29 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00016: Bio-Refineries
X-UIDL: 4d65d811e93d7dd67d981dca5310f761

Key concepts: bio-refineries, ethanol fuel, genetic
technology, microorganisms, cellulose, garbage, CO2

Attention Conservation Notice: it's somewhat technical;
there are speculative elements added; it's hard to
prettify a report about big rusty factories eating garbage

Links: none

Entries in the "Big Mike" Viridian Design Contest:
http://www.pinknoiz.com/graphics/bigmike.gif
http://www.spaceways.de/BigMike/Mike.html
http://weber.u.washington.edu/~r1ddl3r/bigmike.html
http://powerbase-alpha.com/bigmike

From: dhlight@mcs.net^^^* (David Light)

David Light remarks: I thought a reminder of cheerful
biotech trends was in order. The interesting thing about
this recent New York Times ethanol article (as opposed to
the 100 others I've skimmed over the last 20 years) is
that serious things are being financed with (mostly)
private capital at a time when oil prices are in the
basement.

"Plant Will Make Fuel Oil From Agricultural Garbage"

By MATTHEW L. WALD

(((bruces remarks: I have cut the living daylights out of
Mr Wald's fine article and added a number of comments of
my own.)))

"ENNINGS, Louisiana. The plant was opened in 1977
to refine crude oil into gasoline, but when that proved
unprofitable, it was converted in 1981 to run on
molasses, and then in 1987, on grain. Bankruptcy
followed."

(((The bankruptcy of *all* oil refineries is on the 21st
century's agenda. We might replace them through clever
design, or we might simply run out of oil, but oil
refineries are goners either way. It's wise to consider
alternative uses for all this refinery hardware.)))

"Now, with rust on its tanks and pipes and grass
growing through the gravel on its paths, construction
workers are converting it yet again, to make fuel alcohol
from agricultural garbage. (...) The new owners of the
plant here, BC International Corp., with a subsidy from
the U.S. Energy Department and help from a genetically
engineered, patented bacterium, hope they are on the cusp
of a new era."

(((Staggering back from the brink of the grave, a
rust-eaten, Gothic, Cajun oil refinery becomes home of
gene-spliced voodoo gumbo. It's a new era all right --
the Dawn of the Dead.)))

"'It is a bio-refinery,' said Stephen Gatto,
president and chief executive of the company. (...)

"'The input costs are close to zero,' said Dan
Reicher, assistant secretary of energy. 'In some cases
they are less than zero, because people are paying to get
rid of these materials.'"

(((The economics of "less than zero" costs have a
nice Internet IPO feel to them == "We're selling dollars
for ninety cents each, and making it up on market
share!")))

"And if it works, he said, the technology could also
reduce the accumulation of gases in the atmosphere that
are thought to cause climate change, and could lower smog.
(((It'll be a sign of intellectual life in American
journalism when this "thought to cause" phraseology
finally vanishes. Yes, the climate is changing, and yes,
gases are doing it. Cigarettes cause cancer. Politicians
have sex. Let's move on.)))

"The plant here in this south-central Louisiana town
will run on bagasse, a part of the sugar cane plant
usually considered useless, as well as on rice hulls, a
currently useless part of the rice plant. Later, it may
digest sawdust as well."

(((The American sugar industry is notorious for its
price supports. Rice hulls and sawdust, however... as
feedstock for a value-adding process, those are hard to
beat. There are few nations on earth untroubled by rice
hulls or sawdust. Or both.)))

"Around the country, energy experts have their eyes on
clippings from suburban lawns, prairie grasses and other
woody materials, as fuel for the new process. (...) In
the current generation of ethanol plants, the fuel is the
corn kernel; plants using the new technology could digest
the cob and the stalk as well. (...)"

(((We should definitely keep a wary eye out for any
entity that digests corn, plus its cobs, plus its
stalks.)))

"These materials are made of cellulose, which
contains large amounts of sugar, the basic ingredient
required for alcohol production. But the sugar in
cellulose is in a chemical form that traditional
fermentation processes, which use yeast, cannot digest.
(...) BC's plant uses a bacterium, KO11, also used in the
pharmaceutical industry, to break down the sugars.

"The natural bacterium on which KO11 is based likes
to eat sugars and produces a chemical called acetic acid.
But then came gene splicing. Dr. Lonnie Ingram, a
microbiologist at the University of Florida's Institute
of Food and Agricultural Sciences, borrowed four genes
from another organism, Zymomonas mobilis, to make the
bacterium produce alcohol instead.

"Around the country, researchers are working with Z.
mobilis to find other approaches, but BC International's
will be the first commercial plant to make ethanol from
woody material. The plant will take about 18 months to
build and will cost $90 million, including $11 million
from the Energy Department.

"Existing ethanol plants do little to save energy or
reduce carbon build-up in the atmosphere. They can use up
to seven gallons of oil or its energy equivalent to
produce eight gallons of ethanol, experts say. The energy
is used by the coal in power plants and diesel fuel in
tractors that plant, fertilize and harvest the corn, and
in petroleum-based fertilizer. But using waste for fuel ==
especially waste that might otherwise be burned and in the
process dump carbon dioxide back into the air == could
allow production of seven gallons of ethanol from one
gallon of oil."

(((Biomass is an attractive technology, especially
for continental superpowers with plenty of spare real
estate, but these hidden carbon subsidies are troubling.
Cheap oil can make fake "alternatives" look better than
they are, lowering costs but spewing CO2. Smart germs are
no panacea. There are probably many ways to use cheap
commercial bacteria profitably, while creating CO2
pollution even worse than cheap crude oil.)))

"And whatever the feedstock, whether trees or
grasses, using it makes room for new growth, which will
draw carbon back out of the atmosphere. This would be
true, backers point out, wherever ethanol from cellulose
might catch on, in this country or abroad, especially the
Third World, where demand for motor fuel is rising."
(...)

(((Third Worlders have a healthy skepticism for
clever technologies that are said to be a bonanza for poor
people, even though they never quite work out in the
daily life of rich people.)))

"The plant here, on the banks of the Mermentau River,
is designed to produce 20 million gallons a year (...)
Several others using cellulose are planned around the
country. One company, Masada Resource, of Birmingham,
Ala., says it will break ground next year on a plant in
Middletown, N.Y., that will use the cellulose in
household garbage. In that case, sales of ethanol will not
turn a profit but will help offset the cost of garbage
disposal, in a region where a large landfill is scheduled
to close soon. It will not use KO11, but a different
proprietary process for rendering the cellulose into
digestible form."
(...)
(((This article has many fine specifics, but contains
one mysterious oversight. The subject under study here is
a bug that makes booze out of sawdust. This is a
troubling prospect. Once Cajun bootleggers swipe a few
thimblefulls of stray K011 out of the plant, we can expect
a swamplands moonshine bonanza the likes of which the
world has never seen.)))

Copyright 1998 The New York Times Company

*******************************************************
WHY GENETICALLY RETROFITTED REFINERIES ARE NOT VIRIDIAN
*******************************************************

They cost 90 million dollars each.

American sugar cane is a boondoggle.

Ethanol projects are not new and have a bad track record.

It's hard to make agricultural waste and rotting organic
garbage seem sexy.

Ethanol in fuel is a piecemeal improvement in the existent
refinery/gas station/ internal combustion complex.

Has K011 been properly "designed for evil"? How are we
supposed to police new germs? Through patent and
copyright law? That's not much help in the thriving black
markets for illegal drugs or pirate software.

The abuse potential for illegal stills that eat sawdust
and lawn clippings would seem to be pretty extreme.
Brewer's yeasts turn up in the heart of federal prisons;
even prisoner-of-war camps have illegal stills.
Prohibition wars leave police forces reeling and riddled
with corruption. This is a brand-new drug technology, and
a potential security nightmare.

***************************************************
WHY GENETICALLY RETROFITTED REFINERIES ARE VIRIDIAN
***************************************************

They might realistically improve the CO2 situation.

They embrace decay.

They eat what they kill: it's thrifty to re-use
abandoned oil refinery stock, especially since we'll
eventually be stuck with all that hardware anyway.

Incremental improvements may not be glamorous, but they
are by no means to be despised. If ethanol works without
requiring glamour, we can save our time and attention for
promoting something else.

A working, profit-making genetic bio-refinery would open
the door to *custom-designed* genetic bio-refineries.
These could be highly novel and unusual structures with a
revolutionary impact on the chemical and refining
industries generally. To see daylight, though, they need
a money-making app in the contemporary world.


FORMATTING NOTE: Peter Denning (pjd@cne.gmu.edu^^) has
pointed out that it would be easier to ignore Viridian
Notes if they came with titles. We will be titling the
Notes henceforth, and will probably go back and
retrospectively title the earlier ones. Bruce S



 Topic 18 of 42 [cultures]: Viridian List
 Response 18 of 136: Stacey Vura (stacey) * Wed, Nov 18, 1998 (17:58) * 4 lines 
 
arrggh!
stop posting the huge ones Paul!
just gimme the URL!
(Thanks for the info though!)


 Topic 18 of 42 [cultures]: Viridian List
 Response 19 of 136: Paul Terry Walhus (terry) * Thu, Nov 19, 1998 (08:56) * 2 lines 
 
Since when can't you handle a huge one?



 Topic 18 of 42 [cultures]: Viridian List
 Response 20 of 136: Paul Terry Walhus (terry) * Thu, Nov 19, 1998 (12:58) * 183 lines 
 


From bruces@well.com Wed Nov 18 15:32:29 1998
Date: Wed, 18 Nov 1998 15:32:29 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00017: Viridian Aphorisms
X-UIDL: e267adef767aa80bbc2df207633fec85

Key concepts: aphorisms, slogans; Viridian Ranking

Attention Conservation Notice: Though aphorisms are
laudably small in bandwidth, they can occupy shocking
amounts of attention, perhaps haunting you for life.

Links: http://www.bespoke.org/viridian/
(See Note 00011 for details on the"Big Mike" Viridian
Design Contest. See Note 00002 for details on the
Viridian Ranking System.)

Source: Most of these aphorisms come from THE VIKING BOOK
OF APHORISMS by W. H. Auden and Louis Kronenberger, first
assembled in 1962.

Entries in the "Big Mike" Viridian Design Contest:
http://www.pinknoiz.com/graphics/bigmike.gif
http://www.spaceways.de/BigMike/Mike.html
http://weber.u.washington.edu/~r1ddl3r/bigmike.html
http://powerbase-alpha.com/bigmike
http://rampages.onramp.net/~jzero/
http://www.well.com/conf/mirrorshades
http://www.57thstreet.com/viridian/


******************
VIRIDIAN APHORISMS
******************

(((bruces remarks: we Viridians won't have time to
accumulate our own wisdom of the ages, but we can
certainly take the wisdom already to hand and put our own
vivifying spin on it. "An epoch doesn't so much reinvent
itself as reimagine its heritage" -- STERLING)))

It takes time to ruin a world, but time is all it takes.
FONTENELLE

A historian is a prophet in reverse. SCHEGEL

Persistent prophesy is a familiar way of assuring the
event. GISSING

Our ignorance of history makes us vilify our own age.
FLAUBERT

Historical textbooks always seem to make three claims
about the era they are dealing with: it was a period of
change; it was essentially a transitional epoch; and the
middle classes went on rising. EAGLETON

Each generation criticizes the unconscious assumptions
made by its parents. It may assent to them, but it brings
them out in the open. WHITEHEAD

The historian must have some conception of how men who are
not historians behave. FORSTER

Progress is the mother of problems. CHESTERTON

The obscurest epoch is today. STEVENSON

>From such crooked wood as that which man is made of,
nothing straight can be fashioned. KANT

Every luxury must be paid for, and everything is a luxury,
starting with being in the world. PAVESE

Long years must pass before the truths we have made for
ourselves become our very flesh. VALERY

To know oneself is to foresee oneself; to foresee oneself
amounts to playing a part. VALERY

How many of our daydreams would darken into nightmares,
were there any danger of their coming true. LOGAN
PEARSALL SMITH

Among all human constructions the only ones that avoid the
dissolving hands of time are castles in the air. DE
ROBERTO

(((More to come. People who send us a good Viridian
aphorism will earn a chevron. bruces)))

****************
VIRIDIAN RANKING
****************

The Viridian Ranking System has been hand-created
with a vintage fountain pen and fine art paper.
Scars, flaws, and imperfections add character and
are an inherent part of the product.

jon@lasser.org^^^**
rsewell@cix.compulink.co.uk^^^**

jim@smallworks.com^^^^^^^^*
dhlight@mcs.net^^^^^*
rinesi@espacio.com.ar^^*
SeJ@aol.com^^*
steffen@eskimo.com^^*
wex@media.mit.edu^^*
whiz@ricochet.net^^*
LangiG@parl.gc.ca^*
weasel@gothic.net^*
hinne@spaceways.de*
jzero@onramp.net*
mgoldh@well.com*
pinknoiz@pinknoiz.com*
r1ddl3r@bp13.u.washington.edu*
richardd@reeseco.com*
tux@powerbase-alpha.com*

jonl@well.com^^^^^

Ian.Griffin@Corp.Sun.COM^^^^

Cooper409@aol.com^^^
cthomas@10fold.com^^^
tor@araneum.dk^^^

bobmorris@mediaone.net^^
bperry@shore.net^^
geert@xs4all.nl^^
pacoid@fringeware.com^^
pjd@cne.gmu.edu^^
rdm@test.legislate.com^^
robot@ultimax.com^^
tbyfield@panix.com^^
thack@design-inst.nl^^
TuckerV@frogdesign.com^^

ASKornheiser@prodigy.net^
Basilisk@mcione.com^
ccraig@ucsd.edu^
c.ted.ballou@intel.com^
dave@va.com.au^
dc@technomedia.com^
dlandry@rohan.sdsu.edu^
gagin@inter.net.ru^
gail@well.com^
ggg@well.com^
gordy@nytimes.com^
infinite@beaming.com^
jrc@well.com^
kallen@physics.ucsd.edu^
kaiser@acm.org^
katie@wtp.net^
kirk@mcelhearn.com^
klilly@neog.com^
Matt@MediaServ.com^
mann@cse.unsw.edu.au^
melcher@unix.nets.com^
merlan@visa.com^
mwiik@brysonweb.com^
nehrlich@sfis.com^
philg@martigny.ai.mit.edu^
quest@inetarena.com^
roger@bayarea.net^
rthieme@thiemeworks.com^
sblack@library.berkeley.edu^
shassinger@dev.tivoli.com^
steven@iisl.co.uk^
sdhurley@ican.net^
StJude@aol.com^
tdav@wam.umd.edu^
tenev@digbody.dux.ru^
udhay@pobox.com^
viridian@access.spring.net^
WarrenE@aol.com^
whh@uclink4.berkeley.edu^


 Topic 18 of 42 [cultures]: Viridian List
 Response 21 of 136: Tim Guenther  (TIM) * Thu, Nov 19, 1998 (13:01) * 1 lines 
 
I think that you ought to open a new conference for this viridian list stuff. It's taking this one over.


 Topic 18 of 42 [cultures]: Viridian List
 Response 22 of 136: Paul Terry Walhus (terry) * Thu, Nov 19, 1998 (13:02) * 2 lines 
 
Well we could unlink it from cultures, where it now lives.



 Topic 18 of 42 [cultures]: Viridian List
 Response 23 of 136: Paul Terry Walhus (terry) * Sun, Nov 22, 1998 (08:06) * 99 lines 
 
From bruces@well.com Sat Nov 21 17:27:19 1998
Date: Sat, 21 Nov 1998 17:27:19 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00018: the Viridian Model Family
X-UIDL: 3ffe4a80ccfc9ea6f689e63e3b526b0f

Key concepts: propaganda, self-referentiality, model
family

Attention Conservation Notice: Propaganda theory, and
pretty good theory, too. Lacks specifics.

Links: http://www.bespoke.org/viridian/

Entries in the "Big Mike" Viridian Design Contest:
http://www.pinknoiz.com/graphics/bigmike.gif
http://www.spaceways.de/BigMike/Mike.html
http://weber.u.washington.edu/~r1ddl3r/bigmike.html
http://powerbase-alpha.com/bigmike
http://rampages.onramp.net/~jzero/
http://www.well.com/conf/mirrorshades
http://www.57thstreet.com/viridian/
http://www.ioc.net/~bini/bigmike.htm

From: steffen@eskimo.com^^^** (Alex Steffen)

Bruce:

Big Mike is cool. I'm personally eager to have a
microbe mascot gracing the many consumer products of which
I have need.

However, to be serious about propaganda, we need
an Everyman-Hero figure, and, especially, a Model Family.
I once did a college paper analyzing common propaganda
motifs regarding lifestyle and culture. The "model family"
is a major propaganda motif because it works. People are
absolutely dying to be told what their lives ought to be
like.

This comment is not meant to asset my own moral or
intellectual superiority. It's human nature. We learn by
modeling the behavior of others, not just in childhood,
but throughout our lives. In the absence of strong models
in our direct experience, media supplies them.

There's an interesting intensification of this process
going on in contemporary culture, for three reasons.

First, we have many more fundamental choices than our
recent ancestors, in the cultural, career and consumer
worlds. It's harder to make up our minds.

Second, our systems of aesthetic judgement and moral
instruction have broken down. Who sets the standards for
artistic beauty? In 1900 you probably could have named
ten people in charge of the job.

Third, there is intense propaganda competition
between companies providing lifestyle accoutrements. They
compete so intensely to advertise their way into our
worldview that the concept of a noncommercialized human
life has disappeared completely.

In short, people are starved for a vision of the good
life. Viridianism could give this to them, flat out.

However, we live in an age of irony. A frontal, 20th-
century-style propaganda assault (like those used by the
Nazis, Stalin and Henry Ford) won't work. We can't simply
proclaim products to be cool. People have to be let in on
the joke, allowed to realize that they are participating
in a social mores change movement.

What's cool about Viridian luxury is not just that
it's more beautiful, fun and classy than the way that mere
proles live. Not is it about the heady rush of self-love
you get by being a good eco-citizen Earthling.
Viridianism about understanding sustainable design,
fashion trends, and propaganda as a participant as well as
a consumer. You become both subject and observer, in a
healthily ironic and self-referential way.

So the Viridian Model Family, unlike the model family
of the New Deal agricultural agitprop films, is not merely
the symbolic vanguard of a better way of life. They
understand how odd and amusing this concept must be. They
crack jokes to the camera as we learn how to live our
self-aware, hedonistic eco-lifestyle. We respond in real
time and craft the script as we go.

Alex Steffen (steffen@eskimo.com)

(((bruces remarks: Point taken. So who are these people,
and what do they look like? How do they feel, and what do
they mean?)))


 Topic 18 of 42 [cultures]: Viridian List
 Response 24 of 136: Paul Terry Walhus (terry) * Wed, Nov 25, 1998 (06:54) * 156 lines 
 


From bruces@well.com Tue Nov 24 11:55:28 1998
Date: Tue, 24 Nov 1998 11:55:28 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00019: Viridian Domains of
X-UIDL: fb4db095c088336c75e3174e33235b90

Interest

Key concepts: Viridian categories, Viridian internal
politics, automoderating groupware, anarchy, symbols,
Burning Man, Los Alamos National Laboratory Urban Security
Project, disaster response, art projects

Attention Conservation Notice: Mark Beam, who was the
host for the first Viridian speech at the Yerba Buena
Center for the Arts in San Francisco, is getting a few
various matters off his chest here. Some knowledge of the
San Francisco art scene might aid reader comprehension.

>From infinite@beaming.com^* (Mark Beam)

Links:
http:www.burningman.com
http://geont1.langov/urbansecurity.htm
http://www.wired.com/news/technology/story/16077.html
http://www.beaming.com

Entries in the "Big Mike" Viridian Design Contest:
http://www.pinknoiz.com/graphics/bigmike.gif
http://www.spaceways.de/BigMike/Mike.html
http://weber.u.washington.edu/~r1ddl3r/bigmike.html
http://powerbase-alpha.com/bigmike
http://rampages.onramp.net/~jzero/
http://www.well.com/conf/mirrorshades
http://www.57thstreet.com/viridian/
http://www.ioc.net/~bini/bigmike.htm

Mark Beam writes:
((and bruces comments in triple parentheses))):

As the proud host for the formal physical launch of
the Viridian Movement and the eloquent proclamation
documented in Note 00001, I offer these first
observations.

Viridian postings should be categorized for future
reference. Viridians with certain disciplinary expertise
should gather items of wisdom within a particular domain.
A disciple of economics, of energy, of networks, a
minister of propaganda, etc., could supplement the ideas
arising from the list by adding a more comprehensive
approach.. Here design becomes crucial, political and
dangerous.

(((Absolutely, brother.)))

Key junctures that link Viridians together could grow
future self-organizing limbs. To do so without some form
of human delegation may be possible, but would seem to
require initial filtering, sophisticated object oriented
databases and search engines.

(((Even more absolutely! Bring on the all-wise
automoderating robot! While you're at it, let's run it
for public office.)))

Disciples or ministers, recorders etc. would not
entitled to any political capital within the movement,
other than true Viridian currency == Viridian reputation
capital. This top down approach would be balanced by
having Viridians assigning emphasis/aesthetic guidance in
the particular areas both in the formation of categories
and in discovery by example (bottom-up).

(((It sounds so plausible, poetic, and beautiful, doesn't
it? )))

Regarding visually effective design principles
criticized in Note 00005, I am reminded of Larry Harvey's
two basic principles of spontaneous human organizationm
established over years of experiments in the Nevada
desert. 1) Distribute people randomly, and they will
spontaneously generate some order, first by forming
circles...not squares or triangles... but circles around a
point of interest. 2) Points of interest (attention) are
created by a) Movement of axis in space- i.e. hold
something up high, (a mobile?), or b) Movement of space
around axis- (i.e. a mobile?).

What Viridian icon do we hold up high or put in
motion?

(((How about Larry Harvey himself? But wait a minute
== I've actually met this "self-organizing anarchist"
Larry Harvey, and as the Pope-Emperor of the Burning Man
festival, Larry works harder at organization than anybody
I've ever met.)))

What does it mean to hold something up high, or to
put something in motion in Viridian terms? What does
this mean in other less networked, but high CO2 emitting
countries? Our visual icon should have global appeal.

Existing infrastructure to leverage: The Los Alamos
National Laboratory has created the Urban Security
Project, using centralized computer systems to help cities
respond to earthquakes, chemical or biological attacks,
and other unforeseen disasters.

(((Now you're talking! We need to rent one of those Urban
Security babies and put it in charge of the mailing
list.)))

The researchers are currently looking at what happens
in these emergency situations to transportation, energy
distribution, weather, infrastructure, water distribution,
ecosystems, economy, geology and demographics.

(((See, it's got the problem all broken-down into
convenient Viridian categories already!)))

The program is designed to help cities anticipate
problems in their emergency response systems and make
changes to improve their overall readiness.

(((Security systems like this are of intense Viridian
interest. What are "cities," if not the people in the
cities? Systems of this sort should be promulgated
worldwide and made publicly available as a matter of
course. Every environmental hazard in one's own
environment should be made visible to you at the click of
a web button. Not only that, but you should be allowed an
honest and immediate look at how they handle these
problems in *other* cities.)))

Finally, this reminds me of a concept for an art
project I've developed. It consists of a Dow Jones-style
tickertape machine, which scrolls genuine corporate
symbols, followed by a different sort of symbolic
tally...for instance,. down three trees (symbol for
certain quantity of dead trees), up two solar powers (sun
symbol). This scheme symbolizes the true economic measure
of "growth" in terms of environmental destruction.
Perhaps this could be Viridianized to reflect CO2
emissions/remissions.

Mark Beam (infinite@beaming.com^*)
"Where a society is defined by its boundaries, a culture
is defined by its horizon == a phenomenon of vision." J.
CARSE



 Topic 18 of 42 [cultures]: Viridian List
 Response 25 of 136: Udhay Shankar N  (udhay) * Thu, Nov 26, 1998 (03:07) * 1 lines 
 
Are all the people on the list at fringeware here as well ?


 Topic 18 of 42 [cultures]: Viridian List
 Response 26 of 136: Paul Terry Walhus (terry) * Sat, Nov 28, 1998 (17:19) * 3 lines 
 
No, Uday, I think they are spread around the country. Thanks for
checking in, hope you check back!



 Topic 18 of 42 [cultures]: Viridian List
 Response 27 of 136: Paul Terry Walhus (terry) * Tue, Dec  1, 1998 (00:49) * 136 lines 
 

From bruces@well.com Mon Nov 30 21:35:30 1998
Date: Mon, 30 Nov 1998 21:35:30 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00021: The World Is Becoming
X-UIDL: 644167522b02ca5741290a1ca28b0c2f

Uninsurable, Part 1

Key concepts: Weather violence, insurance costs

Attention Conservation Notice: Grimly accurate, can
cause feelings of despair; comes in multiple parts; is
mostly about insurance, one of the world's dullest topics

Links: http://www.munichre.com/
http://www.pbs.org/wgbh/nova/warnings/waterworld

Entries in the "Big Mike" Viridian Design Contest:
http://www.pinknoiz.com/graphics/bigmike.gif
http://www.spaceways.de/BigMike/Mike.html
http://weber.u.washington.edu/~r1ddl3r/bigmike.html
http://powerbase-alpha.com/bigmike
http://rampages.onramp.net/~jzero/
http://www.well.com/conf/mirrorshades
http://www.57thstreet.com/viridian/
http://www.ioc.net/~bini/bigmike.htm
http://www.pcnet.com/~thallad/mike.htm

The "Big Mike" contest will end in one week.

Source: Associated Press wire service,
Austin American Statesman page A7.
Saturday, November 28, 1998

"World's Weather Losses Will Set Record This Year"
"Much damage is human-inflicted, report says, citing
deforestation as key factor"
by Donna Abu-Nasr, Associated Press


"WASHINGTON == Violent weather has cost the world a record
$89 billion this year, more money than was lost from
weather-related disasters in all of the 1980s, and
researchers in a study released Friday blame human
meddling for much of it.

"Preliminary estimates put losses from storms,
floods, droughts and fires for the first 11 months of the
year 48 percent higher than the previous one-year record
of more than $60 billion in 1996.

"This year's damage was also far ahead of the $55
billion in losses for the entire decade of the 1980s.
Even when adjusted for inflation, that decade's losses, at
$82.7 billion, still fall short of the first 11 months of
this year.

"In addition to the material losses, the report said,
the disasters have killed an estimated 32,000 people and
displaced 300 million == more than the population of the
United States.

"The study is based on estimates from the Worldwatch
Institute, an environmental research group, and Munich Re,
a reinsurer based in Frankfurt, Germany, that writes
policies to protect insurance companies from the risk of
massive claims that might put them out of business.

"The report says a combination of deforestation and
climate change has caused this year's most severe
disasters, among them Hurricane Mitch, the flooding of
China's Yangtze River and Bangladesh's most extensive
flood of the century. (...) The most severe 1998
disasters listed in the report include Hurricane Mitch,
the deadliest Atlantic storm in 200 years, which has
caused more than 10,000 deaths in Honduras, Nicaragua,
Guatemala and El Salvador, and caused damage estimated at
$4 billion in Honduras and $1 billion in Nicaragua. (...)
Central American nations have experienced some of the
highest rates of deforestation in the world, losing from 2
percent to 4 percent of their remaining forest cover each
year, said the study.

"The costliest disaster of 1998, according to the
report, was the flooding of the Yangtze River in the
summer. It killed more than 3,000 people, dislocated
about 230 million people, and incurred $30 billion in
losses. (...)

"Figures include infrastructure losses and crops but
not long-term effects such as increased health costs and
environmental damage. Prices in 1998 dollars."

Bruce Sterling remarks:

This is, needless to say, a remarkably grim report.
The year is not yet over, but the evil weather of 1998 has
already caused more global havoc than was created in the
entire 1980s. Worse yet, it's a fifty percent jump from a
mere two years ago. The trend for two years hence, and
ten years hence, is anything but reassuring.

Still, it's pleasant to have some stark facts and
figures on the subject of just how badly off we are. "A
decade's worth of weather damage in a single year" --
that is a useful and provocative soundbite.

This is not armageddon. We will not be suddenly
rendered extinct because of our misdeeds with C02. Thirty-
two thousand dead people are a remarkably modest number of
dead, considering that the planet boasts about 6 billion
people now. Even a country with the limited
organizational resources of China lost a mere 3,000 lives
when floods displaced a full 230,000,000. Even $89 billion
dollars is a modest sum compared to the wealth destruction
entailed in the Asian financial crisis.

But flooding is expensive. Hence the concentrated
interest of Munich Re, the German insurance group. Munich
Re were first brought to my attention by David Light
(dhlight@mcs.net^^^^^*). Munich Re, also known as
Munchener Ruck, would seem to be a remarkably interesting
enterprise, for an insurance firm.

In the next Viridian Note, we will examine some of
Munich Re's analytical tools, and the company's expert
conclusions on the subject of global warming. Then we
will speculate on what this means and how it feels.

Bruce Sterling (bruces@well.com)




 Topic 18 of 42 [cultures]: Viridian List
 Response 28 of 136: Paul Terry Walhus (terry) * Thu, Dec  3, 1998 (07:06) * 270 lines 
 

From bruces@well.com Wed Dec 2 21:39:25 1998
Date: Wed, 2 Dec 1998 21:39:25 -0600 (CST)
To: Viridian List
From: Bruce Sterling
Reply-To:
Errors-To:
Subject: Viridian Note 00022: The World Is Becoming
X-UIDL: 74334706074459f5132b0d56c78f5e99

Uninsurable, Part 2

Key concepts: Weather violence, insurance costs

Attention Conservation Notice: Highly speculative; is
over 1,600 words long; is still about insurance, which is
still one of the dullest topics in the world

Links: http://www.munichre.com/

Entries in the "Big Mike" Viridian Design Contest:
http://www.pinknoiz.com/viridian/logos.html
http://www.spaceways.de/BigMike/Mike.html
http://weber.u.washington.edu/~r1ddl3r/bigmike.html
http://powerbase-alpha.com/bigmike
http://rampages.onramp.net/~jzero/
http://www.well.com/conf/mirrorshades
http://www.57thstreet.com/viridian/
http://www.ioc.net/~bini/bigmike.htm
http://www.pcnet.com/~thallad/mike.htm


As we were stating earlier in Viridian Note 00021, the
German insurance company "Munich Re" is in the business of
assessing weather violence.

I'll let The Times of London address some of
MunichRe's financial conclusions:

Source: The Times of London, November 9, 1998

"Climate disaster map pinpoints 'no-go' areas for
insurers

By Nick Nuttall, Environment Correspondent in Buenos Aires

"Vast areas of the world are becoming uninsurable as
global warming trigg